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swell TV · Launching Q4 2026

Three tiers. Every screen.
One swell experience.

Live sports, news, movies, and your local channels. No box to install, no contract to sign, and it goes wherever you do: your TV, your computer, your tablet, your phone.

How it works
Watch onTV · laptop · tablet · phone
Cloud DVRIncluded
A modern hillside home at dusk, the living-room TV glowing through open glass above the pool terrace
Made for how you live

The best seat in the house is all of them.

Start on the living-room TV and pick it up on another supported device. Your guide, your recordings and your account stay together.

Choose your TV plan

Pick how much TV you actually watch.

Start with the essentials, add the channels you actually watch, or take the fullest lineup with available local channels. Every tier includes live and on-demand programming, cloud DVR, and access through your swell account.

swell TV is coming soon.

Join the launch list and we will send the exact tiers and monthly prices for your address as soon as they are confirmed.

Change tiers any month — upgrades take effect same dayPremium channels available as add-onsAdds to your swell Rewards multiplier

Premium channels and seasonal sports packages may be available as optional add-ons. Availability, pricing, eligibility and channel lineups vary by plan and location, and are subject to change.

Every screen

Your TV is wherever you are.

Start the game on the big screen, take it to the kitchen on your tablet, finish it in bed on your phone. One subscription, every device, picking up right where you left off.

TV

Smart TVs & streaming sticks — no box from us to rent

Computer

Watch in the browser — nothing to install

Tablet

Full guide, DVR, and downloads on the go

Phone

Live TV in your pocket, at home or away

No in-home restrictions — your subscription travels with you.

A family watching swell TV in a cozy living room at dusk — the same show following along on a phone and tablet

From the big screen to the small one.

Start the movie together on the TV, keep it going on your phone — the same swell TV, wherever the night takes you.

What you get

Less to manage. More to watch.

Everything in one place

Live TV, on demand, and free streaming channels together in one guide — no flipping between five apps to find the game.

Cloud DVR, included

Record live TV to the cloud and pick it back up from any screen. Nothing to plug in, nothing to fill up.

Restart & look back

Came in late? Restart a live show from the beginning, or jump back up to 72 hours in the guide — no recording required.

Search that actually finds it

One search across live, DVR, and on demand — with recommendations that learn your house, not somebody else's.

One swell account

TV lives in the same swell account as your internet and cellular — one app, one login, no asterisk.

Rewards that multiply

Add TV to what you already have and your Rewards multiplier climbs — every month, on every service.

The lineup

Sports, news, and the shows the house agrees on.

A sample of what's on swell TV and Max — 375+ channels deep, live and on demand.

Live TV & on-demandLocal channels & news on MaxEvery screen, no boxNo hidden broadcast fees
Sports
ESPNESPN2FS1NFL NetworkNFL RedZoneSEC NetworkGolf ChannelTennis ChannelCBS Sports
News
CNNFox NewsMSNBCCNBCFox BusinessNewsNationThe Weather Channel
Entertainment
TNTTBSUSAFXAMCBravoComedy CentralParamount NetworkHallmark ChannelTCM
Lifestyle & learning
HGTVFood NetworkDiscoveryTLCHistoryA&ELifetimeNat GeoAnimal PlanetOWN
Family & kids
Disney ChannelDisney Jr.NickelodeonCartoon NetworkFreeformBoomerang
Locals · Max
ABCCBSNBCFOXPBS

A sample of what may be offered, not a confirmed lineup. Live channels, available local stations, on-demand programming and participating free streaming channels vary by plan and location, and are subject to change. Local channels are not available in every area.

TV questions, answered.

When does swell TV launch?

swell TV is coming soon. Sign up for updates to hear when plans, pricing, and availability are announced.

Do I need a cable box?

No swell set-top box is required. You will need a supported smart TV, streaming device, browser, tablet, or phone.

Is cloud DVR included?

Cloud DVR is planned as part of swell TV. Storage, retention, and recording availability will be explained with the final plans.

Can I watch away from home?

Out-of-home viewing may be available for eligible channels and programs. Availability varies based on device, location, network conditions, and content rights.

Will local channels be included?

Available local channels will vary by area and plan. The ordering experience will show the lineup available at your address.

Can I add premium channels?

Premium channels and sports packages may be available as optional add-ons. Final availability and pricing will be announced with the plans.

Be first to know when swell TV launches.

Cloud DVR included. No box, no long-term contract. Join the list and we will tell you the day swell TV opens in your area.

swell TV - Every screen. One swell experience.